The Good Books

Natalie from The Good Books came to me with a vision: to build an accounting and bookkeeping brand that felt trustworthy and professional, without falling into the trap of being dull or overly corporate. I created the full brand identity, combining a sleek, approachable logomark with a lively, welcoming visual style. The goal was to create something that felt fresh and easy to engage with, while still communicating reliability and expertise. From branding to a fully responsive website, every touchpoint was designed to say: bookkeeping doesn’t have to be boring.